Articles & News

Why You Need Social Media - How to Use Social Media for Business

Why You Need Social Media

 ### This article, written by Jacqui Frasca, and published in Cobb in Focus magazine features E-Platform Marketing. ###  How to Use Social Media for Business :: Before social media sites came along, a company’s only communication with its audience and customers was advertising. The influence of advertising has been studied extensively, but paid, wide-scale marketing is often tough to accomplish for many small businesses in their first couple of years, so in order to help expand customer…
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Parallel Tracking in Google Adwords

Google Parallel Tracking for AdWords

Adwords (Google Ads) Parallel Tracking Parallel Tracking is Google's latest technique to improve page load times. This time the focus is on enabling faster load times of landing pages used for Google Ads (AdWords). Beginning October 30, 2018, parallel tracking will be required for all Google Ads accounts that utilize click measurement systems. Google to Warn Advertisers Using HTTP Landing Pages Beginning in July 2018 Google's Chrome browser will visibly identify all HTTP pages as…
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Google Serp Format 2018

Google SERP Format Changes 2018

Google SERP Format Changes in 2018 Google has made a lot of changes recently, including rolling out many SERP formats to see what works best for its users. But not all the updates are so user-oriented. One update shows us that profits still important, matter so get ready to get interrupted by audio ads while listening to music online. We will review all the changes, Google tests, and news below. Google My Business Format Changes…
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GDPR - General Data Protection Regulation

GDPR Compliant Websites

GDPR Compliant Websites Are you wondering how to make your website GDPR compliant? E-Platform Marketing is an Atlanta digital marketing agency that helps companies have GDPR compliant websites. Our agency can also direct you to the best GDPR compliance law firms. About The GDPR - General Data Protection Regulation This article was written to provide a general introduction to GDPR. Comments are included on how it may impact a typical business in the United States.…
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