Search Engine Optimization (SEO) has probably never been more volatile and evolving than it has been in 2012. These changes are making the field of SEO become more competitive as the top SEO companies fight to stay on top of the SEO best practices for 2013. Certainly we all have our tried-and-true tactics however we can all benefit from what the truly top SEO professionals have to say. This article presents a Top 10 List of SEO Experts for SEO tips and ideas in 2013.
#1 Matt Cutts – Google Senior Engineer
Okay, Matt Cutts has to get the top rating simply because he knows where all of the bodies are buried within Google’s algorithms. Matt is the friendly face of Google that delivers the news, answers questions from the everyday SEO folks, and generally serves as the point man for the development of search engine optimization algorithm improvements.
#2 – Rand Fishkin – Whiteboard Friday
Rand Fishkin, our #2 pick, is the founder and CEO of SEOmoz, which ia a software development company which serves the search engine optimization industry. Rand is a well known speaker and consultant, and has earned as place as a SEO expert. Rand, through SEOmoz, produces and publishes on YouTube weekly video tutorials branded Whiteboard Friday.
#3 Danny Sullivan – Search Engine Land
Danny Sullivan, our #3 choice for his vast knowledge, is the well established editor-in-chief of Search Engine Land. Search Engine Land is a blog and forum about about search engines, SEM and SEO. With access to the best and brightest minds in the SEO industry Danny is very well informed, and continually proves to be thinking at the leading edge of SEO best practices and trends.
#4 Vanessa Fox – VanessaFox.com
Vanessa Fox is a leading search engine optimization writer and consultant who was a principle creator of Google Webmaster Central. If you’re into SEO you should BUY HER NEW BOOK >> She serves as front line spokesperson for some Google news topics, is quite active in industry organizations and conferences, and presents some of her best work at her SEO author page on the Search Engine Land website.
#5 Jill Whalen – High Rankings
Jill Whalen is a highly respected master at search engine optimization. Ms. Whalen is the CEO of High Rankings, co-founder of Search Engine Marketing New England, and serves as a professional consultant, writer and speaker on all aspects of SEO.
#6 David Merman Scott – Online Marketing Strategist
David Merman Scott is a brilliant thinker who has written numerous books, including three international best sellers, on marketing strategies and tactics. David is often a keynote speaker and always a person whose words are received with great interest. While David’s skill-set is very diverse it is also highly focused where it matters the most to us, online marketing. Learn more at DavidMermanScott.com .
#7 Bruce Clay – Bruce Clay, Inc.
Bruce Clay is the founder and CEO of Bruce Clay, Inc. which is a world class SEO company. Bruce has worked with some of the largest corporations in the world, has driven forward some stellar SEO tactics and remains a leader in the SEO business. Barry Schwartz referred to him as “one of the older, wiser and definitely more respected individuals in the industry”. Bruce has some detractors but it’s hard to deny his knowledge and capabilities for delivering exceptional SEO services.
#8 Barry Schwartz – Search Engine Roundtable
Barry Schwartz is the editor-in-chief at Search Engine Roundtable, and a blogger that delivers well written and highly informative articles on SEO industry news, trends and observations. Barry sometimes bucks the system by challenging Google’s moves and motivations. We feel that this gives him a really sincere and genuine perspective, which is much appreciated against the all too common corporate sell-outs.
#9 Wil Reynolds – SEERInteractive
Wil Reynolds is the founder of SEER Interactive which is a search marketing agency located in Philadelphia, Pennsylvania. Wil is a very engaging speaker that brings not only good general information, but he shares actual tricks of the trade that the average SEO practitioner can use to help their clients. Wil is a frequently on the list of speakers at industry events. You can access some great tidbits by following Wil Reynolds on Twitter.
#10 Avinash Kaushik
Avinash is our #6 pick, ahead of some really sharp folks, because of his knowledge and innovative visualization of search marketing concepts and practices. Avinash co-founded Market Motive, Inc. and has authored great books including Web Analytics: An Hour A Day and Web Analytics 2.0. With a background in data analytics and active participation in the SEO community he is a very good resource for ideas on how to study the mechanics of web use to improve SEO tactics.